Cross-Cultural Management and Communication
主题:    Cross-Cultural Management and  Communication主讲人:   Dr. Gene Smith地点:   延安路校区3教4楼演讲厅时间:   2015-11-03 13:30:00组织单位:   国际文化交流学院

主讲人简介:Dr. Gene Smith has received PhD in Economics from Harvard Universityand  PhD in Education from Colombia University. He was the founder and CEO oftwo  companies in auto parts. One of the company has sales in the year 2014amounted  to 500 Million USA Dollars. After he retired, he became the globalconsultant for  Fortune 500 companies and started to give lecturers and seminarsin Europe,  America and Asia, including university such as Harvard University.


内容摘要:Business is becoming more and more competitive. To keep ahead it  isessential that companies give a consistently good service to all  theircustomers, especially those from overseas.People remember people. If you  makeyour foreign guests feel at home by greeting them in their own language or  bybeing mindful of their dietary needs, they will remember you and  consequentlythe company.They should want to do business with you again.Companies  can chooseanywhere in the world to do business. Price and quality are only one  factor;the attitude of the people they are dealing with is also very  important.Misunderstandingsoccur when we British, for instance, misjudge other  nationalities or makeunfavorable comparisons with our own ways of doing things.  Benefits of culturalawareness from the visitor’s viewpoint:1. Receives a  positive first impression;2. Feelsmore relaxed;3. Senses a feeling of warmth;4.  Sees company asbeing enlightened;5. Encouraged to do business again;6. Likely  torecommend company to others.Therefore, it is vital to study  actualcross-cultural dialogues.


讲座语言:英语


撰写:葛逸凌信息员:宋玮编辑:陈前